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A man putting a soft tape measure into his bag in a leisure-centre changing area.

SHIFT HEALTH

THE SHIFT MEASURE

Measure what matters.
See the pattern.

Understand waist measurement, keep a useful record and connect the numbers to your own progress.

  • Waist measurement
  • Progress over time
  • Your next step
Explore SHIFT Measure

No stock available · This guide explains the intended route.

AVAILABILITYNo stock available todayNo order or booking can be made on this page. The guide below explains the intended route. Provider, product, price and follow-up arrangements must be confirmed before ordering opens.
01 · UNDERSTAND IT

Know what you’re choosing.

Weight is only one part of progress. A consistent waist measurement adds useful context, especially when the scales are noisy or body shape is changing.

02 · PROPOSED SCOPE

What the route would need to include.

Proposed scope — subject to confirmation
  • A purpose-made flexible waist measure
  • A clear, respectful measuring guide
  • Direct recording in My Timber
  • Progress viewed beside weight, blood pressure, energy and Life Back
How to get a useful result
  • Measure at the same anatomical point each time
  • Keep the tape level and comfortably snug
  • Use a consistent time and method
  • Focus on the longer trend, never one reading
03 · MAKE THE DECISION

Useful for the right bloke. Not magic.

Choose this when you want progress beyond the scales. Pair it with reliable scales for the clearest home trend.

Who it’s for

Anyone who wants waist change included in their health picture.

The positives

  • Simple and useful
  • Makes progress visible beyond the scales
  • Connects a physical tool to your ongoing Journey

Who it’s not for

Anyone who would find body measurement unhelpful or distressing.

The honest negatives

  • Measurement technique must stay consistent
  • A single measurement is not a health diagnosis
  • Body measurements can feel difficult for some people
DON’T WAIT ON A WEBSITE

When this is not the next step.

A tape measure cannot assess abdominal pain, swelling, a new lump or unexplained physical change. Those concerns need healthcare advice.

04 · WHY SHIFT HAS INCLUDED THIS

Evidence before shelf space.

This route earns its place by solving a defined health problem. These are the standards and public-health sources behind the decision.

A simple useful target

NICE advises adults to try to keep their waist to less than half their height, while recognising that measurements are part of a wider assessment.

Read NICE NG246 ↗
Use it with BMI, not instead of everything

Waist-to-height ratio helps estimate central adiposity; it does not diagnose a disease or replace clinical judgement.

Read NICE NG246 ↗

Evidence checked 7 September 2026. Sources can change; the latest linked guidance takes precedence.

THE POTENTIAL

A more rounded view of progress through losing, maintaining and coming off treatment.

05 · WHERE IT FITS

Lose it → Keep it off

How this could fit My Timber

Adds waist change to weight, blood pressure, energy, sleep and Life Back.

Your Next Shift

Record one consistent waist measurement and choose what progress means beyond the scales.

06 · WHAT HAPPENS NEXT

The proposed steps, once available.

These steps describe the intended service, not a booking or a promise of clinical follow-up. Ask about availability before making plans around it.

  1. 01Follow the respectful measuring guide
  2. 02Take the measurement consistently
  3. 03Scan into My Timber
  4. 04Choose the next useful check-in
07 · USEFUL QUESTIONS

Before you decide.

Why measure waist as well as weight?

Waist change can add useful context to the health and progress picture.

Where is the measurement stored?

It is recorded privately in My Timber as part of your ongoing Journey.

MY NEXT SHIFT

Keep it connected to the reason you started.

You can use My Timber today for your own goals, check-ins and progress. Reading this guide or saving an interest does not book a test, arrange treatment or create clinical follow-up.